Does your target group inform themselves online long before the purchase is completed? They simply click away annoying advertising banners? Let’s have them find you instead of you having to search for customers – with inbound marketing! It creates exactly the relevant content for your potential buyers, which reaches and convinces them at exactly the right moment in the decision-making process. As your inbound marketing agency, we work with you to investigate which topics interest your customers and prospective buyers and we analyse their specific search behaviour. We create useful content and integrate it into the relevant channels – exactly where your target group is looking for information and inspiration.
Find the right customers with us!
How our experts can help you
Inbound marketing is not a single measure, it is a process in which we as an agency respond very specifically to your challenges and wishes. Do you want to generate more sales, gain new customers or are you wondering how to become more visible as a company? We have your goals in mind and can intelligently combine various services from inbound marketing – without losing sight of the big picture.
Do you know your target groups and know how their journey goes from the first thought to the purchase decision? Do you know which contents will attract the attention of potential new customers? Content-driven communication is based on a strategy, a content creation plan, key channels and the where and how of distribution (seeding). As your content marketing agency, we not only design your content marketing concept, we also work with you to define goals and target groups (buyer personas), create the right content and ensure that it is found by prospective buyers and customers. Invest now in content that works for you alone!
Are you visible and are you being found by your target group when they search for solutions and information online? As an inbound marketing agency, we not only ensure that the content is right, but also that your target group can find it. Thanks to search engine optimisation, we provide you with better rankings, more visitors and higher sales. Our references and quality certificates show you that we are strongly positioned in this area. Rely on clicks digital’s onpage and offpage measures now!
Where does your target group seek dialogue and get inspired? Even aside from your website you can get in touch with your desired customers in social media. We help you to identify the right channels that fit your target group, to distribute your content and to turn people into real fans of your brand or your company. Do you need an introduction to the basics, help with the right strategy or the concept for a creative campaign? As an inbound marketing agency we give you a thumbs up!
Do you know how to turn an anonymous e-mail address into an interested customer? E-mail marketing is an important measure to speed up the process from entering the contact data to closing the sale and to bind interested parties as customers. We show you how to create newsletters that hit the nail on the head.
Magazines, blogs, portals – the internet consists of much more than search engines or social media. With targeted PR measures we make sure that people talk about you – online and offline. You have a message or a story to tell? Are you doing a great job? Use our access to media and multipliers!
Are your sales stagnating? Your customers are not buying on your site or you are gone after a few seconds? Then it is time to take a closer look at your website. We detect error sources, eliminate weak points and thus increase your performance. Meanwhile, you simply concentrate on your daily business.
Everything you need to know about inbound marketing
Why do you need inbound marketing?
You are facing the following challenges:
- You want to ignite the turbo in your new customer business?
- You want to generate qualified leads?
- You want to significantly increase your visibility and traffic?
- You want to keep your customers close and loyal to you in the long term?
- You want to increase your sales sustainably?
However: People have become tired – tired of advertising. They install Adblockers, skip spots or simply click away advertising banners. How should you spread your message and draw attention to your services or products? Our answer: via inbound marketing.
Potential customers are not looking for products or offers especially at the beginning of a purchase decision, they are looking for solutions to their problems or helpful tips.
As a company, you can influence this path to the purchase decision with the relevant content in the appropriate channels at an early stage and take the new customer by the hand right at the start. Companies from the B2B sector with long sales cycles especially benefit from inbound marketing measures.
How we work as your inbound marketing agency
In inbound marketing we do not rely on aggressive advertising strategies. It is about the customer finding you as if by magic and at best staying with you for a very long time. This is why we position you as a competent partner for your target group. With various measures we work towards ensuring that your products and services are present with the right content during your target group’s purchasing decision.
When should you work with us as an inbound marketing agency?
You can answer these questions yourself. We only provide you with a few important facts that you should consider in inbound marketing:
Inbound marketing is a resource-intensive and sustainable process that must be constantly analysed and, if necessary, optimised.
You have to:
- Develop strategies and put them to the test at regular intervals
- Regularly create new content and revise old content
- Optimise content for search engines
- Set up internal systems
- Carry out regular analyses and optimisation
- Develop measures to follow up on leads and bind them permanently
In summary, you will need time, human resources and a team to take the lead.
The advantages of an inbound marketing agency?
If you have little time or you find that you are simply not getting anywhere in a particular area, whether due to a lack of know-how or input, it is time to turn to an inbound marketing agency such as clicks digital. Your company will benefit from this:
- Expertise and know-how on the topic of inbound marketing – we spend the whole day dealing with these topics.
- Simply concentrate on your core business. You do not need to expand your marketing department. You can simply outsource it. We are your extended arm.
- You have the insight, we have the view of the big picture and your market competitors. Together we find your solution for your goals
In your industry, however, things work differently. Does inbound marketing also work for you?
Inbound marketing focuses on the customer and his journey from the first interest to the purchase decision. You have to create tailor-made content, use the channels of communication that the customer uses and take him by the hand. In this way you can gain new customers, keep existing customers and grow as a company in the long term.
HIGHLY ACCLAIMEDSeveral awards
Would you like to find out more about us, request an offer or a non-binding consultation?
Then please feel free to contact us – we will get back to you immediately!
Your Herbert Buchhorn and the entire clicks team