Do you want to tap into new markets, grow internationally and do you want to do this in the Russian-speaking world? You do not have any business relations to Russia yet, but you would like to sell your products there as well? You already run Russian campaigns on Google Ads? Or you would like to target Russian-speaking Yandex users in Germany?
All this is possible with Yandex Direct – you just have to know how. clicks digital selects the right bidding strategy, the right keywords and turns the right screws – all for your turnover and success!
Team up with us for the optimal Yandex strategy!
Our service as Yandex Ads agency
Search Engine Advertising (SEA) offers the opportunity to become more visible as a company and to address new customers at the right moment. The market share of Yandex is 44.23%. These users would be lost to you if you would only rely on Google. Whether you would like to find out by potential analysis whether Yandex Ads are suitable for you, would like to test the potential in a test campaign or would like to develop new customer groups with Yandex Ads in the long term – we have the right solution for you.
The focus on Russian-speaking target audience is the core of Yandex Ads. We therefore adapt your online ads optimally to the mentality, language, location and search habits in Russia or neighbouring target markets. For this purpose we perfectly coordinate the approach and targeting.
clicks digital is a Google Premium Partner – but of course this does not mean that we are only familiar with these advertising networks. With us you can rely on the concentrated expertise of our SEA managers and this includes Yandex search engine advertising.
Our success storys
repeatedly awardedmultiple certifications
Yandex as the russian counterpart to Google is particularly interesting for companies that want to expand their reach and sales in the Russian-speaking market. But it's not only linguistically that Yandex Direct differs from Google Ads, it also has its own challenges for advertisements. Keeping a complete overview is not easy - but that's exactly what we are here for!Stephanie Pichler
SEA & PPC Manager at clicks digital
Everything you need to know about Yandex Direct
What is Yandex Direct?
Yandex Direct, also known as Yandex Ads, is the advertising program for ads on the search engine Yandex and its advertising network.
How does Yandex Direct work?
Yandex Direct works very much like Google Ads. Here you also design your ads to appear based on keywords related to specific search queries. In the CPC (Cost per Click) method costs only arise when a user clicks on your ad and thus lands on your advertised website or landing page.
For whom are Yandex Ads suitable for?
Basically, the placement of ads on Yandex is of course only recommended for companies that have a corresponding target group in the Russian market. If the Russian market or target groups for your products or services are hardly relevant, search engine advertising on Yandex is not the right choice.
What distinguishes clicks digital in Yandex Ads management?
Through our comprehensive service portfolio or for example an SEA audit we can ideally assess and find out if Yandex advertising helps to achieve your goals. If this is the case, we will be happy to do all the work for you and, thanks to the knowledge and experience of our SEA managers, we will enable you to achieve the best advertising results in the Russian-speaking world!
Would you like to find out more about us, request an offer or a non-binding consultation?
Then please feel free to contact us – we will get back to you immediately!
Jana Seidel, SEA & PPC Manager